Yeah, the big guys can do it and are known for it, but we can help you get there too. Your customer service, when done right, can be a huge differentiator.
HOW DOES YOUR CUSTOMER SERVICE DEFINE YOU?
It only takes one bad customer service experience to offend, and it is probably an offense that will last a lifetime – that’s because you often never hear about it. The key in customer service is not just in the friendliness, philosophy or expertise, it is most importantly in the listening and empowerment of your associates.
– How do I evaluate my customer service and discover my competency?
– Who should be empowered and to what level?
– How can I create Zappos and LL Bean-like customer service without it affecting my bottom line?